Email Design

As part of the Momentous rebrand, our email flows also needed to be updated. For this project, I took the new design system and worked on mockups for weekly newsletters, post-purchase flows, and automated email flows used by marketing to move potential customers through the sales funnel. The goal here was to keep a clean, minimal aesthetic, but still provide the customer with educational content that didn’t feel overwhelming. Once the layouts were finalized, they were sent to 85Sixty to be plugged into Klaviyo for production.